Faith Bartrug

A holiday window project designed for millennials
As designers and retailers, we continually need to reinvent the idea of “holiday.” Most years, the same Santa comes out, the...
Embracing where you’ve landed
Let’s all stop apologizing for being from a cool Midwest city. I’m from Columbus, Ohio, (sorry, not sorry). I know a lot of...
A collective synopsis, as told real-time by...
Hashtags are a lot like reading between the lines. You see the photo and read the caption, but if you’re going for honesty,...
Using foliage to lure customers and express brands
I thought I’d communicated the simplest task to my husband a few Valentine’s Days ago: “Just get me roses, the largest...
“Active” tips for your retail workout
Recently, a “Being Boss” podcast came across my must-listen-to forecast. Emily Thompson and Kathleen Shannon, two eclectic...
How these retailers successfully juggle multiple...
“I’m not a retailer,” was Marco’s response, the owner of the retail store, Alapash, in Chicago. I was dumbfounded and a bit...
Independent retailers are changing the landscape...
Independent retailers are emerging with the purpose of building a neighborhood – without waiting for it to evolve on its own...
The annual retail trade show reveals emerging...
As a first year GlobalShop booth judge for VMSD magazine, my judging hat was on, and I was ready to name the standout...
Wonder for the season already exists – tap into...
I don’t believe in Santa Claus. I never did as a child. But that doesn’t mean I didn’t have holiday spirit. To me, the...
How an out-of-control design process makes...
She requested I play Gladys Knight’s “Midnight Train to Georgia” while designing her store. I drank Kombucha and her...

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