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Let Technology Augment the Experience

Paul Loux of Sephora discusses in-store technology, customer experience and brand evolution

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Paul Loux, SVP, Store Design & Property Development, Sephora, discusses in-store technology, customer experience and brand evolution at the 2013 International Retail Design Conference in Vancouver. Loux presented “The Beauty Behind Sephora: Innovation and Strategy at Work in an Omni-channel Brand” at IRDC 2013. For more information, visit www.irdconline.com.

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