A new holiday light and sound experience has emerged at downtown New York’s Fulton Center on Broadway and Fulton Street.
Launching mid December, 2017, New Yorkers will have a nightly opportunity to celebrate the holiday season at Downtown Manhattan’s Fulton Center with A New York Light To Remember. The experience is presented by Westfield, the operator of Fulton Center, Oculus and other world-class shopping centers in collaboration with Holiday Image, an innovative designer and presenter of seasonal events.
Westfield challenged Holiday Image to create a unique experience to celebrate the rebirth of Downtown Manhattan and attract people to the Center for a holiday experience. Inspiration was drawn from the architecture of James Carpenter Design Studio, Grimshaw and Arup, the colorful diversity of New York City and classic master artwork. Holiday’s CEO Matthew Schwam is at the helm of 16,897 individually controllable color changing LED nodes on the 10,000 square foot façade of the building bringing the soaring glass windows to life as color, music and composition are re-imagined in this new iconic Downtown holiday experience.
“Our design is uniquely branded and scaled to align with the space and architecture. It was important to capture the pulse, rhythms and movement of our City in the essence of the project,” said Schwam. Schwam’s lifelong ties to downtown Manhattan shaped his vision for this new colorful and vibrant expression of the holidays.
Shawn Pauli, SVP Flagship Operations for Westfield said “The opportunity to deliver a holiday experience of this magnitude at Fulton Center is a privilege. We expect our customers at both Fulton Center and Oculus to receive much pleasure from the event.“
A New York Light to Remember can be experienced from inside and outside at Fulton Center starting mid December, 2017. The lighting experience will run 7 days a week, night and day. Three featured dynamic sound and light shows will start at 5pm daily and run every 15 minutes on the hour until 10pm New Year’s Eve. Make sure you stick around to see all three shows. Grab a cup of coffee or shop around inside the retail promenade and enjoy the experience, even if you’re in a rush to catch your train. Free to the public.