Preview: StoreXpo 2005

Industry leaders will gather in New York next month, as they've been doing for more than 50 years, for the annual New York winter and holiday market.

StoreXpo will take place this year December 7 – 8, in the Jacob K. Javits Convention Center and in industry showrooms throughout the Chelsea area on the West Side of Manhattan, December 7 – 9.

Once again, StoreXpo will co-locate with the former P-O-P Show/New York, now renamed The Total Retail Experience (TREX).

This year will feature an expanded conference schedule, including free keynote sessions by James Damian, senior vp for Best Buy's experience development group (Wednesday, December 7, at 9:30 a.m., in the Javits Keynote Center); and by Raymond Burke, professor of business administration at Indiana University's Kelly School of Business (Thursday, December 8, at 9:30 a.m.).

Ron Pompei, founder of Pompei A.D., will talk about “The Future of C3: Commerce, Culture and Community” Wednesday morning at 11:30 a.m., a super-session sponsored by the National Association of Display Industries (NADI).

There will also be an extensive TREX program at the Javits. Admission to the keynote presentations is free. Concurrent sessions are $85 each.

Industry leaders will gather in New York next month, as they've been doing for more than 50 years, for the annual New York winter and holiday market.

StoreXpo Exhibitors at the Javits Center

Partnering Showrooms

Adel Rootstein Mannequins 205 W. 19th St.
Alpha Display Co. Inc. 152 W. 25th St.
ALU 138 W. 25th St., 3rd floor
Architectural Systems 150 W. 25th St., 8th floor
Carnegie 41 W. 25th St., 2nd floor
DK Display 147 W. 25th St.
Goldsmith 601 W. 26th St., 3rd floor
Holiday Foliage Inc. 601 W. 26th St., 14th floor
JP Metal America Inc. 134 W. 25th St.
Look 601 W. 26th St., 8th floor
Patina-V 601 W. 26th St., 14th floor
RHÔ Inc. 601 W. 26th St., 14th floor
Silvestri California 601 W. 26th St., 16th floor
Universal Display & Design Inc. 138 W. 25th St., 2nd floor

StoreXpo Conference Program

Wednesday, December 7

12:30 p.m. — concurrent session

The Aesthetics and Psychology of Presentation
Joe Weishar, founder and president of New Vision Studios.
Sponsored by StoreXpo and VM+SD

2 p.m. — concurrent session

Build Success for Your Brands Through the Power of Narrative in Design
Dario Antonioni, designer and founder of Orange22 Design Lab LLC.
Sponsored by StoreXpo and VM+SD

3:30 p.m. — concurrent session

The Evolving Role of Technology in Visual Merchandising and in Integrating the Store Experience
Panel discussion moderated by Nikki Baird, senior analyst, consumer markets, Forrester Research.
Panelists will include: Ken Goldberg, ceo, Real Digital Media; John Paul Orr, executive vp, general manager, National In-Store; and Beth Corbett, vp, new media services, Nielsen Media Research.
Sponsored by PAVE

Thursday, December 8

12:30 p.m. — concurrent session

The Importance and Impact of a Singular Design Element in Today's Retail Store
Les Hiscoe, vp, retail group, Shawmut Design & Construction.
Sponsored by StoreXpo and VM+SD

2 p.m. — concurrent session

Bringing A Brand to Life Through Effective Retail Design
Peter Dixon, senior partner, Lippincott Mercer.
Sponsored by StoreXpo and VM+SD

3:30 p.m. — concurrent session

Immersive Design: Creating Environments that Bring Brands to Life
Steve McGowan, vp, design, and creative director, FRCH Design Worldwide; and Peggy Kennedy, vp, marketing, FRCH Design Worldwide.
Sponsored by StoreXpo and VM+SD

To register for these sessions and for StoreXpo, and for complete information on showroom shuttle buses and other details, go to www.storexpo.info.