With just three months between approval and launch, Nokia’s redesigned Helsinki store features interactive product test zones, along with the retailer’s latest accessories, music and gadgets. Staunton Consulting (Chicago) collaborated on the project, which is part of an international rollout.
Notable design elements include spray-painted timber slats, molded fiberglass tables with Corian tops, white porcelain flooring and walls with LED-illuminated acrylic and aluminum composite paneling.
Retailer: Nokia, Helsinki, Finland
Design and architecture: Sundae Creative
Lighting design: Speirs + Major, London
Project management: Staunton Consulting, Chicago
Audio/visual: 7 six 7
Fixtures and furniture: Set Square Staging
Merchandising and furniture design: AED
Photography: Tuomas Uusheimo, Helsinki, Finland