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Interactive Workshop: The Power of “And”

CallisonRTKL’s Joan Insel explores the idea of juxtaposing two seemingly disparate concepts to yield an unconventional, yet innovative, solution.

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Retail today is about mash-ups and hybrid solutions, from barber shops with baristas to laundromats with lounges. During this interactive session, teams will be asked to randomly select two words; they will then create a retail solution, complete with name, look and feel. Teams will present their solutions which will be voted on to identify the winning concept.

Reignite your professional passion at IRDC 2019, Sept. 30 – Oct. 2, in Boston. Please visit irdconline.com for more info.

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MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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