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ORIGINAL RESEARCH: POST-PANDEMIC SHOPPER BEHAVIOR

Even in an industry famed for pivoting quickly, Covid-19 has presented an unprecedented challenge to retailers in 2020. What was the true impact on shopper behavior, and what best-in-class strategies will carry you forward? IRDC has teamed up with research firm Envirosell to dig deep on these critical questions, and the results will surprise you. In this remarkable presentation, Envirosell’s Tom Moseman, Senior Vice President, and Liam O’Connell, General Manager, present the ground-breaking survey results with insightful analysis and interpretation to give you what you need to know.

Tom Moseman, Senior Vice President, Envirosell

Liam O’Connell, General Manager, Envirosell

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